We solve GTM problems
for founders.

We’ve been where you are. Building something great, getting early traction, and staring down the next stage of growth with more questions than answers. At Rundlewood, we work directly with founders and their teams to create and execute go-to-market strategies that actually get results—because we know what it’s like to bet everything on growth.

We’re not consultants or an agency. We’re two former tech founders who’ve built, scaled, and sold a business—and now we’re putting that experience to work for companies like yours.

Meet Tracy

Tracy knows how to take a vision and turn it into revenue. As co-founder of a tech company that scaled internationally and was acquired by a Fortune 50, she’s led go-to-market strategies in more than 15 countries and raised over $120M in funding. Tracy’s superpower? Translating big growth goals into clear, executable plans that teams can rally around—and then getting in the trenches to make it happen.

Meet Tom

Tom brings decades of sales and business development leadership to the table. As co-founder alongside Tracy, he built the commercial engine that fueled their company’s rapid growth and successful exit. He’s negotiated major enterprise deals, built global partner networks, and knows exactly how to navigate complex markets. Tom’s approach blends sharp strategy with hands-on execution—so every plan isn’t just smart, it’s doable.

Why founders work with us

Because we’ve been there. We understand the pressure to scale fast without burning resources. We speak your language, we work alongside your team, and we don’t just deliver strategy—we make sure it gets done.